Quickly establish supremacy with a sleek design and a rich product lineup, while the latest models from competitors such as HTC, Nokia, and Research In Motion is struggling to attract consumers, Reuters writes in his report.
Chief Executive of Samsung's Choi Gee-sung told to reporters in Las Vegas, USA, on Monday that Samsung has exceeded Nokia in terms of revenue in the latest quarter and are confident it will defeat the Finnish group in shipments this year.
That meant another defeat for Nokia, after a decade of losing its dominance in the smartphone market and Apple in its place in the second quarter of 2011.
Finnish company, Nokia, climbed to the top of the mobile phone industry in 1990 when it beat Motorola in phone sales, and since then a relatively long time to control the market.
Estimated "bullish" Samsung is in line with the opinion of some analysts, including Royal Bank of Scotland, which states Samsung will build momentum to overtake Nokia by 2012.
However, analysts on average expect Nokia to maintain its leadership in the mobile market. Samsung - the world's largest technology companies in revenue - said at the beginning of last December that its handset sales in 2011 reached 300 million units for the first time, mainly supported by a quadruple jump in smartphone sales.
Analysts expect handset market growth will slow in 2012, with weak demand in Western Europe, but strong demand in emerging markets, which has historically held a strong Nokia.
"I think it would be difficult for Samsung beat Nokia without more aggressively targeting emerging markets," said Gartner analyst Carolina Milanesi said.
Choi also said that Samsung is likely to meet 2015 sales target ahead of schedule and plans to increase investment this year.
"With the current rate of sales growth, we tend to achieve 2015 sales target of 200 billion dollars more quickly," Choi told reporters. Samsung last week reported its earnings rose 6.5 percent in 2011 to 164.7 trillion won (141.54 billion dollars). ligaponsel.com
Title: Samsung Optimistic Will Slide Nokia
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Rating: 100% based on 99998 ratings. 5 user reviews.
Writer 6:45 AM
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